Universal evolution of consumer protection
In this article you will know how consumer protection laws evolved in the worldAuthor Name: Leela krishna117
In this article you will know how consumer protection laws evolved in the world
Universal evolution of consumer protection
We The Consumers defined and need to be protected
:Any individual who  purchase products or services for his personal use and not for manufacturing or  resale is a consumer. Consumers by definition, include us all, we are the  largest economic group in this economy . We are the victims of ruthless and  exploitative in the market like food adulteration, undue weights, misleading  agreements, false claims etc. In this consumer centric economic system  protection of consumers is the pivotal for the economic development.
 
 Consumer protection ensures that people everywhere are treated fairly in the  market place and have access to safe healthy products and services. It means to  curb inequalities and to promote fairness, justice and prosperity in an  increasingly complex global economy.
It’s evolution has not just happened at a single instance:
The consumer  constitutes the starting point of economic activities and its role has always  been valued by the development of the market.
 
 The development of consumer protection is evolutionary and it’s mechanism is  changing from the changing needs of consumer. We can see it’s development in  different stages around the world.
 
 In ancient period, consumer protection laws had drawn it’s source from religious  texts, judgements of the king and from principles of natural justice.  Adulteration of food was treated as an offence and king punishes the wrong  doers.
 
 In ancient India, Yajnavalkya framed rules for the protection of the purchaser  and provided punishment for malpractice.
 
 The earliest incarnation of consumer protection had been recorded as the  implementation of 'Lex Julia de Annona' which was passed by the roman government  in or around 50 B.C , To protect the corn trade heavy fines were imposed on  anyone directly indulging in stoppage of ship.
 
 The land of hope and glory (U.K) had sowed the seeds of Consumer protection:  After the regime of the British , Common laws were applied in many of the  countries. The consumer protection was primarily featured on the Contract law.  The first ever consumer protection law in England is ‘Sale of goods Act 1893’  which empowers right to remedy for the purchaser against defective goods.  Popular legal maxim ‘Caveat Emptor' was prevailed, The Consumer had to verify  themselves the quality of the goods they purchased. Only in the presence of  gross negligence the seller could have been held liable.
Industrial revolution had paved the way for consumer protection
Industrial  revolution introduced novel ways of contracting trade and gave consumers more  options. This resulted in the new wave of illegal activities focusing on the  deception of consumers and dilution of products to the Consumers, In order to  curb the exploitation and to ensure the rights of the consumers a wide range of  consumer protection laws were enacted in the global society which mainly  concerned on Anti monopolistic and restriction of unfair trade practices.
 
 In America first Anti-trust legislation which came to be known as Sherman Act  1890 was passed which is concerned to prevent the artificial raising of prices  by restriction of trade or supply . The federal trade commission Act has setup a  new machinery to prohibit unfair methods of competition, The FTC opened its  doors on March 16, 1915. The FTC's mission is to protect consumers and promote  competition.
 
 In England in order to curb the restrictive trade practices many statutes were  passed , among them were ‘ Restrictive practices Enquiries and contracts Act  ‘Fair trading Act 1973’. Canada has implemented the Anti trust laws of U.S.A. In  Australia, Germany and Belgium many Anti monopolistic statutes were passed  between 1950 and 1970.
We, The consumers, are not alone:
The first consumer’s organizations were born  in Denmark in 1947 and in Great Britain in 1955 where the Government created the  Consumer Council in order to enable consumers to express themselves on issues  reserved to producers and traders.
 
 The International Organisation for the Consumers Union, which is popularly  known as Consumers International is the first international organisation  established in 1960, by national consumer organisations of England, Denmark and  U.S.A, who wanted to create cross-border campaign and share the knowledge on  consumer protection. Consumers International has over 250 member organisations  in 120 countries .
That day is remembered as our day:
On 15 March 1962, former president of U.S.A,  Jhon.F.Kennedy, Presented a speech to U.S congress, he extolled 4 basic  consumer rights. They are expanded as 8 rights and resented as Charter of  Consumers International . Consumers International later proposed the observance  of 'World Consumer Rights day’ on march 15 as a honour to the speech of  Jhon.F.Kennedy..
 
 WORLD NATIONS have United for consumer protection:From the recommendations of  Consumers International, In 1985, U.N.O. has given guidelines for better  consumer protection which was first adopted by General Assembly.
 
 These guidelines are mentioned to provide Consumers policies in developing  countries. We, The Consumers, are embodied with right to safety, right to  information, right to seek redressal, right to consumer education . These rights  are inscribed in the guidelines of United Nations, which has become the  benchmark for enacting Consumer protection laws in many countries like India,  England, Australia. The guidelines of Consumer protection are revised in 2015  which are adopted by General Assembly, which has given guidelines on e-commerce  and introduced a chapter on ‘Product liability'. This bill was adopted by U.K  and India.
 
 Ralph Nader is the best known consumer advocate of the 20th century believing  deeply in the right of American citizens to be treated fairly by big  businessmen. He pioneered the consumer movement in America and is well known as  ‘Father of Consumer movement'.
 
 ‘A Consumer who is aware is protected', for this reason and emphasis initiative  is taken by several voluntary organisations across the world, their motive is to  strive for consumer protection by conducting campaigns on ‘Consumer education  and awareness’.                        Consumer  Action(U.S.A), Which?(U.K), All India Consumer Protection Organisation (India),  Consumers Union of Japan are prominent consumer protection organizations in the  world.
 
 World countries are striving for the ultimate purpose:By making different  enactments world countries are striving for ultimate purpose ,That is Consumer  protection. In U.K, The Consumer Rights Act 2015 replacing three major pieces  of consumer legislation - the Sale of Goods Act, Unfair Terms in Consumer  Contracts Regulations, and the Supply of Goods and Services Act. It was  introduced to simplify, strengthen and modernise the law. Japanese consumer law  significantly tends towards the prevention of damages to consumers by extending  private law rules. In India, The Consumer Protection Act, 1986 (CPA) is an Act  that provides for effective protection of interests of consumers and as such  makes provision for the establishment of consumer councils and other authorities  that help in settlement of consumer disputes and matters connected therewith.  Some modifications are adopted like product liability and it is introduced in  Consumer rights Bill 2015.
The conclusion and hope for better future:
In this new era of digitalisation, new digital products and services have emerged. There is a need for privacy protection laws regarding to digital products. The increased use of electronic payments , the security of the payments should be ensured . The interest of the Consumer is dominated by manufacturers they are deciding what products should be used by the consumers. The interest of consumer should be ensured. The purpose of law is to ensure better living , Law is a flux which is never static. As the development occurs several problems may arise , Laws must be made to remove the stigma. This is a never ending scenario.
ISBN No: 978-81-928510-1-3
Author Bio: Studying in B.B;LL.B in Vijayawada , A.P
Email: leelakrishna117@gmail.com
Website: http://www.legalserviceindia.com
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